Even in Data, Perfection is the Enemy of Progress
In today's data-driven world, many companies rightly emphasize that your analytics are only as good as your data. However, it's important to keep this in perspective. Data doesn't need to be perfect; it just needs to be good enough for the task at hand.
Don't let the pursuit of flawless data hinder your ability to achieve meaningful results right now. Strive for continuous improvement, but also accept that no data set — whether yours or any you might acquire or purchase — will ever be perfect. Progress, even with imperfect data, is still progress.
Moving forward, however incrementally, is always better than standing still. And as available data gets better, your results can improve.